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As one of the best known stationery brands in the UK, the long established Basildon Bond has an interesting history and a story to tell of letter writing past, present and future.
Britain's best-loved writing paper
Basildon Bond first became the best selling notepaper in the UK back in 1932, and with a comprehensive sales and marketing campaign from then on established itself as 'the' stationery brand. Press, TV, van side and poster advertising all ensured the brand prospered.
Once it had established itself as the generic paper of choice for personal stationery, during World War II it was able to benefit from the huge boom in letter writing, as loved ones were scattered across the world.